We use social intelligence to gain a thorough insight into the type of video content your potential audience engage with. Finding in-depth analytics from millions of videos on:
We also learn about industry trends, competitor strategy and potential partnerships. But because analytics on their own are just a string of numbers, we need to put them into action.
We weave this data into our own creative generation tool. Think of this like a kind of creative algorithm.
You know how streaming services like Netflix usually have a good idea of what you'd like to watch based on what you've watched in the past? We've created something similar to predict what will engage your audience the most.
This tool is for the ‘qualitative’ parts of the video, the things which you can’t hang a number on.
We analyse each of the top-performing videos in-depth using a matrix of over 500 elements.
Using this extensive insight we write a script or storyboard and work with you to make a film which will bewitch your audience.