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Crowdfunding is not really about funding. It is about belief the same emotional drive that makes fundraising video production so effective for charities and causes asking audiences to invest in something bigger than themselves.
Whether it is Kickstarter, Indiegogo or another platform, people are not simply buying a product.
They are backing a vision.
Crowdfunding video production exists to turn that vision into something people can see, understand and feel.
Because crowdfunding is not really about funding it is about belief. Whether it is Kickstarter, Indiegogo or another platform, people are not simply buying a product. They are backing a vision. And when someone watches a film that makes them believe in that vision, the decision to support it becomes easy. The goal is not just to explain the campaign. It is to make the viewer feel that backing it is the obvious thing to do.
A lot of crowdfunding films focus entirely on the product.
Specifications. Features. Technical explanations.
All useful. None particularly inspiring.
Successful crowdfunding campaigns understand something important.
People back people. Not spreadsheets. That same principle shapes our approach to explainer video production where the human story always comes before the product specification
Common mistakes include:
We begin with the founder story.
Why did this idea begin. What problem sparked it. What journey led here.
Once the human story is clear, the product demonstration becomes far more compelling and connects naturally with our product video production service for founders who need both a campaign film and ongoing marketing content.
Our crowdfunding video production process usually includes:
Why Founders and Creators Choose Simply Thrilled
Simply Thrilled is a very experienced video production company which has produced more than 500 videos for over 100 clients.
Crowdfunding campaigns live or die in the first few days. The video is often the single biggest factor in whether that early momentum builds or stalls. We understand what backers respond to a founder who believes in what they are building, a product shown in real situations and a story that makes the viewer feel part of something worth supporting. With over 500 productions delivered and 53 million views generated across our portfolio, we bring the same storytelling standards to a Kickstarter pitch as we do to a national advertising campaign because your campaign deserves to be taken seriously.
Our latest Crowdfunding Video Production work
Most successful crowdfunding videos sit between 90 seconds and two minutes.
Often the founder is the best presenter. Authenticity builds trust.
Absolutely. Crowdfunding videos can be adapted into social media ads and website content.
