A product can be beautifully designed. Cleverly engineered. Even genuinely useful.
None of that matters if people do not understand it.
Product video production exists to bridge that gap.
Because the moment someone sees how something fits into their life, the decision becomes easier.
A good product film does not just show features. It shows possibilities.

Why many product videos fail to persuade

A surprising number of product videos are little more than moving catalogues.
Slow rotations. Floating text. A polite list of specifications.
It looks tidy. It rarely moves the needle.
Common mistakes include:

  • Focusing on features instead of outcomes
  • Overloading the film with technical detail
  • Showing the product without showing real context
  •  Creating one long video rather than assets for multiple channels

What effective product video production actually does

How we approach product films at Simply Thrilled

Simply Thrilled is a very experienced video production company which has produced more than 500 videos for over 100 clients.

Why Simply Thrilled

Simply Thrilled has produced motion graphics and animation for some of the UK's most recognisable brands from financial services and technology companies to healthcare organisations and consumer brands. With over 500 productions delivered, we know that the difference between a diagram that confuses and an animation that convinces is creative direction, not technical output alone. We treat every motion graphics project as a storytelling challenge first. For organisations looking for a full production partner, our video production services cover everything from motion graphics to live-action brand campaigns.

Our latest product video production work

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Motion Graphics Video Production - FAQs

How long should an animated explainer video be?

Many motion graphics videos sit between 60 and 120 seconds depending on the complexity of the topic.

Are motion graphics useful for technical subjects?

Yes. Animation can visualise processes, data and systems which are difficult to film.

Where can motion graphics videos be used?

They can appear on websites, marketing campaigns, presentations, training platforms and social media.